Rethinking Product Discovery
You can customize this routine to suit your needs, so anything you don't like, change or skip it!
Identifying Customer Problems
Before diving into solutions, it's crucial to deeply understand the problems your customers face. This protocol guides you through techniques for customer research and problem framing used by leading product teams.
Ideating Creative Solutions
With a solid grasp of the customer problem, it's time to ideate potential solutions. This protocol guides you through structured ideation techniques to explore a wide range of ideas before converging on the most promising ones.
Rapid Solution Testing
Don't waste months building the wrong solution. This protocol helps you quickly validate the top solution ideas through low-fidelity prototyping and user testing, so you can iterate or pivot based on real customer feedback.
- 💪Customer EmpathyDevelop a deep understanding of your customers' needs, pain points, and contexts to inform better product decisions.
- 💪Problem FramingClearly define the core problem(s) to solve, providing focus and alignment for the team.
- 💪Creative ThinkingExpand your solution space by generating a wide range of fresh, innovative ideas to consider.
- 💪Diverse PerspectivesLeverage the diverse backgrounds and experiences of your team to uncover unique solution angles.
- 💪De-risking SolutionsValidate or invalidate key solution assumptions early through user testing, avoiding costly misses down the line.
- 💪Customer-DrivenEnsure your solution directly addresses real customer needs by incorporating user feedback throughout the process.
What do I need to start this routine?